We, Naama and Yodan created Didoo out of our need for a personal and fashionable statement.
During my maternity leave, spending most of the day walking around the
streets of Tel Aviv with my baby, I felt I lacked the uniqueness, fashionable statement, chic and urban look in my stroller.
On those days that I barely had time to wash, let alone put on makeup, polish my nails or even shower, I found myself walking around the streets looking at beautiful, well-kept women and on the other hand seeing tired looking mothers walking with baby strollers far from fashionable and unique.
So together with my husband we established Didoo .
Didoo was created for mothers who love fashion, aesthetics, and visibility. We took a required product for every parent and made it interesting, cool, fashionable, exciting and bearing a statement.